Branding
A BRAND PEOPLE CAN
RECOGNISE AND REMEMBER.
A strong brand is more than a logo. It’s the colours, type, voice and small details that make a business recognisable and easy to trust. Bearre Designs creates complete, considered visual identities built around what makes your business genuinely different. Take a look at examples of this approach in our work.
Why It Matters
A REBRAND CAN CHANGE
HOW PEOPLE SEE YOU.
Branding isn’t a nice-to-have — it’s how people recognise you, remember you, and decide whether to trust you before they’ve read a single word. A thoughtful rebrand can turn a business that blends in into one people talk about, refer to friends, and come back to. Every colour, font and small detail either builds that trust or quietly chips away at it. Whether you’re starting fresh or rebranding something that’s outgrown its old identity, the goal is the same: a brand people can recognise and remember.
Recognition
A consistent look means people spot you instantly, on a van, a sign or a social post.
Trust
A considered brand signals a considered business — before anyone reads a word.
Consistency
The same colours, type and voice everywhere make a small business feel established.
Real Rebrand
What’s On Where — Woodhall Spa
A full rebrand from a generic starting point into a bold, colourful identity built around Hot Pink, Electric Purple and Sunshine Yellow, playful Fredoka type, and a distinctive, dramatic button personality that makes the whole site feel alive.
Electric Purple
#6C3BFF
Hot Pink
#FF3D9A
Sunshine Yellow
#FFD93D
Aqua Blue
#20D6D2
Tangerine Orange
#FF7139
Deep Navy
#172044
Typography: Fredoka (bold, playful headings) & Nunito Sans (clean, friendly body text) — paired with dramatic, bouncy button hover states built into the brand system.
Logo Design
ONE LOGO.
EVERY FORMAT YOU’LL EVER NEED.
A logo isn’t one file — it’s a small family of versions built to work everywhere your brand shows up: your website, your van, your social profile, a tiny favicon in a browser tab. Every project starts with discovery and sketching, then moves through the type of mark that suits your business best.
01
Wordmark
Your business name, styled distinctively enough to be the logo itself.
02
Lettermark
Your initials, simplified into a clean, memorable mark.
03
Symbol / Icon
A standalone graphic that represents you — usable without any text at all.
04
Combination Mark
Icon and wordmark together, for full-context use like your website header.
05
Emblem
Text set inside a badge or shape — a classic, traditional feel.
Every project is delivered as a full set, not just one file:
- —Primary logo (full colour)
- —Secondary / stacked version
- —Icon-only mark
- —Black & white / single-colour versions
- —Favicon
- —Social profile & sharing image sizes
Our Own Brand
Building The Bearre Designs Identity
A distinctive identity system created to feel considered, confident and memorable across web, social and print — including the logo system, colour palette and typography behind everything on this site.
Branding Packages
IDENTITIES BUILT
WITH INTENTION.
Brand Foundations
From £150
Suitable for a new business needing core brand essentials.
- —Discovery questionnaire
- —Primary logo
- —Secondary logo or mark
- —Core colour palette
- —Font pairing
- —Basic logo-use sheet
- —One revision stage
Complete Identity
From £200
Suitable for a growing business wanting a complete, consistent identity system.
- —Brand discovery
- —Primary and secondary logos
- —Social or favicon mark
- —Complete colour system
- —Typography system
- —Brand guidelines
- —Business-card or stationery design
- —Social profile graphics
- —Two revision stages
Identity & Launch
From £250
Suitable for a business preparing for a full brand launch across multiple touchpoints.
- —Everything in Complete Identity
- —Extended brand guidelines
- —Social-media template collection
- —Launch graphics
- —Selected printed-material designs
- —Website brand direction
- —Three revision stages
A conversation first
Final scope and pricing are always confirmed after an introductory chat about your business.
Provisional starting points
Prices shown are a guide, and always confirmed with David before anything goes ahead.
Start a Conversation
LET’S SHAPE
YOUR BRAND.
If you’re ready to build a brand that people recognise and remember, let’s start with a conversation.